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Web Content Management Systems (CMS)

Create and deliver targeted online content to improve your visitor experience and engagement with OpenText Web Content Management Systems (CMS).

With OpenText TeamSite, eight people manage 18,000 pages in 15 different languages for 20 different vacation clubs and member audiences with segmentation and personalization. That’s an absurd amount of leverage to gain from a content management platform.

Ed O’Connor, Director of Global Ecommerce and Digital Marketing at Wyndham Destination Network

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OpenText Web Content Management Systems (CMS)

  • Overview
  • Business Needs
  • Products
  • Resource Centre

Overview

Web Content Management Systems (CMS)

OpenText's selection of CMS products give you full control of your websites, so you can engage visitors with a dynamic online experience that targets their growing and changing needs by providing a responsive design that defines your brand and generates business.

With the rise of both content and mobile marketing, interacting online requires relevant, content-centric exchanges and web design compatibility with a myriad of mobile devices. To meet customer expectations your website must be adaptive and provide a seamless experience across platforms and devices.

OpenText Web Content Management Systems are an enterprise-scalable family of products built for high-volume, transaction-oriented web applications across customer-centric, multi-channel touch points – Intranet or extranet, public or private.

Meeting the needs of content marketers, designers, web developers and business users, a powerful infrastructure enables the creation of contextual and targeted experiences across omni-channel touch points. Supporting a sound online marketing strategy, responsive design ensures your web pages will appear consistent regardless of the device being used.

Real-time customer insights and social analytics allow you to measure content consumption patterns and the impact of your marketing campaigns, ultimately allowing you to focus on optimising the quality of your content offering and identifying new ways to transform customers into loyal brand advocates.

OpenText CMS systems deliver comprehensive functionality to support your entire CEM ecosystem, with offerings to complement digital asset management (DAM), analytics tools, campaign targeting and segmentation, portals, social media, semantic search, process automation, archiving, and campaign management.Whether you’re looking for a departmental intranet, a highly dynamic self-service Web site, or an interactive online and mobile experience, OpenText has the right Web content management product to meet your organisation’s unique needs—on premise or in the cloud.

Featured Products

OpenText TeamSite

As the Experience Suite Application for WCM, OpenText TeamSite addresses the entire customer lifecycle and helps you create exceptional digital experiences in four ways:

  • TeamSite allows you to optimize and personalize content across all channels pre, during, and post-sale
  • TeamSite is open flexible and connected to maximize the value of all your existing marketing investments
  • TeamSite provides a modern marketer and line-of-business focused user experience
  • TeamSite delivers leading cost efficiency balanced with the agility your enterprise needs
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OpenText Web Experience Management

Create and deliver dynamic, targeted interactions across multiple touch points with this solution built for high-performance, enterprise-scalable, and transaction-oriented web applications.

  • Leverage responsive design to display content consistently across mobile devices
  • Increase revenue by satisfying customers with compelling experiences and meaningful conversations
  • Take advantage of every customer touch point with device neutral, content-centric experiences 
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OpenText Web Site Management

Connect your employees, partners, and customers with the information they need through optimized processes for managing and delivering content to the Web, mobile, or other media channels.

  • Deliver information across multiple and multi-lingual channels
  • Deepen engagement with customers, partners and colleagues through social content and functionality
  • Capture knowledge to reference and reuse content in context
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Business Needs

Customer Experience Management Solutions

Generate improved time-to-market by giving your customers, employees, and channel partners rich, personalised, and engaging experiences every time.

Not every Content Management System (CMS) is designed to address the complexities and speed that organisations need today. To prosper, you must think mobile first, be bold, enforce brand consistency, and engage in social communications through community-driven websites. OpenText solutions are designed to assist in digital marketing efforts, enabling you to amplify your online marketing strategy, manage your global brand, embrace social business, and produce effective customer communications.

Online Marketing

  • Make your Web site “stickier”?
  • Drive traffic to your Web site from search and social sites?
  • Understand your customers better?
  • Allow visitors to contribute content?
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Global Brand Management

  • Ensure consistent branding everywhere?
  • Create an immersive, interactive, multimedia site?
  • Find, create and publish content quickly?
  • Manage rights and royalties for media?
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Customer Communications Management

  • Give business owners control of communications?
  • Deliver messages to all channels easier and faster?
  • Communicate in a way that stands out from the crowd?
  • Match the message to the customer's preferences?
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Social Business

  • Support thriving online communities and forums?
  • Add social apps in a safe and compliant way?
  • Spur collaboration to fuel productivity and innovation?
  • Securely share and collaborate beyond the firewall?
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Products

Web Experience Management Products

OpenText TeamSite

As the Experience Suite Application for WCM, OpenText TeamSite addresses the entire customer lifecycle and helps you create exceptional digital experiences in four ways:

  • TeamSite allows you to optimize and personalize content across all channels pre, during, and post-sale
  • TeamSite is open flexible and connected to maximize the value of all your existing marketing investments
  • TeamSite provides a modern marketer and line-of-business focused user experience
  • TeamSite delivers leading cost efficiency balanced with the agility your enterprise needs
Learn More

OpenText Web Experience Management

Create and deliver dynamic, targeted interactions across multiple touch points with this solution built for high-performance, enterprise-scalable, and transaction-oriented web applications.

  • Leverage responsive design to display content consistently across mobile devices
  • Increase revenue by satisfying customers with compelling experiences and meaningful conversations
  • Take advantage of every customer touch point with device neutral, content-centric experiences 
Learn More

OpenText Web Site Management

Connect your employees, partners, and customers with the information they need through optimized processes for managing and delivering content to the Web, mobile, or other media channels.

  • Deliver information across multiple and multi-lingual channels
  • Deepen engagement with customers, partners and colleagues through social content and functionality
  • Capture knowledge to reference and reuse content in context
Learn More

OpenText Semantic Navigation

Deliver highly relevant information to website visitors and drive engagement by letting them find what they are actually looking for rather than what they search for.

  • Automatically analyses and tags content to produce insightful facets
  • Improve website conversion rates through relevant result sets
  • Aggregate information from all systems and web properties for unified access
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OpenText Portal

Create engaging Web sites and composite applications with rich content and aggregated applications to support personalized interactions with customers, employees, suppliers, and partners.

  • Organize and store both data and documents between the point of creation and the point of need
  • Deliver higher user satisfaction by pro highly personalized Web and mobile sites with rich content and applications
  • Engage more diverse audiences both inside and outside your firewalls
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Resource Centre

Learn More

  Making the Transition from Conventional Web to Contemporary Digital Experiences

 OpenText TeamSite Product Overview

  OpenText Web Experience Management Product Overview

  Take Search out of the Box

Customer Stories

Ohio National Financial Services logo

Ohio National Financial Services

The teamwork between Ohio National and OpenText Professional Services was outstanding and was a key component to the success of this effort.

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Products: OpenText Portal , OpenText Professional Services , OpenText Web Experience Management

Blue Cross of Idaho logo

Blue Cross of Idaho

In the past, it could take up to a week to code the custom logic into pages. With OpenText Livesite, it now takes a little over 10 minutes. We can deploy it within 15 minutes.

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Product: OpenText TeamSite

Missouri Employers Mutual (MEM) logo

Missouri Employers Mutual (MEM)

OpenText TeamSite is designed for marketers, and our content management process has greatly improved. Thanks to Klish Group and OpenText, our IT department can spend more time on other business needs, while our targeted content offerings increase.

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Product: 

RCI logo

RCI

With OpenText TeamSite, eight people manage 18,000 pages in 15 different languages for 20 different vacation clubs and member audiences with segmentation and personalization. That’s an absurd amount of leverage to gain from a content management platform.

Read more

Product: OpenText TeamSite

More Success Stories

OpenText Acquisition and rebranded products

OpenText has welcomed a number of products into our brand family. For a list of acquired and rebranded products related to CEM, please see below:

See all rebranded products