• More
Menu Search

Digital Asset Management (DAM)

Improve your brand's value by better managing rich media and videos with OpenText Digital Asset Management (DAM) software solutions.

img

Forrester Names OpenText a Leader in Digital Asset Management for Customer Experience

OpenText is proud to be named a leader in Digital Asset Management for Customer Experience by Forrester Research, Inc. The analyst recognised OpenText's robust functionality and noted that DAM "fits well into OpenText's strategy around enterprise information management."

OpenText Digital Asset Management (DAM) Software Systems

  • Overview
  • Business Needs
  • Products
  • Resource Centre

Overview

DAM Software Solutions

Business, marketing and consumer demands are pushing traditional Digital Asset Management offerings beyond their comfort zone. Today’s fast moving global markets disseminate digital media simultaneously across multiple outlets to reach consumers via web, mobile, social, print – as well as co-branded content for distributors, retailers, and partners – all needing the right content at the right time.

OpenText DAM solutions serve as that centralised, secure and accessible repository to manage digital media, branding and video. Scalable for the largest enterprises it offers capabilities for advanced end-to-end workflows and features for creative production, review, approval, publishing and distribution of assets. Ultimately, using digital assets to drive value for the organisation.

What can OpenText Media Management do for you?

Media Management User Experience

The redesigned user experience in OpenText Media Management (OTMM) puts the digital content you want at your fingertips. Whether you're typing or swiping, our powerful, yet simple, user interface takes away complexity and unnecessary clutter to make your job easier. Tailor the look and feel, and add import, export, and search templates for different groups, departments and business units in your organisation.

Learn more

Featured DAM Products

OpenText Media Management

Every company is a media company today, using rich media, images and video to communicate with partners, customers, staff and other constituents. Whether studios, retail, insurance, finance, banking, energy, manufacturing or other enterprises - you have information to share, a story to tell and something to sell. OpenText can help securely manage your digital media assets, brands and valuable IP to increase productivity, reduce costs, manage, repurpose and automate content publishing and delivery, enabling new ways to communicate and generate new revenue streams.

Learn More

OpenText Media Management On Demand

Cloud-based Digital Asset Management for entry-level and beyond. Manage branding assets and digital media in a single repository; find what you need and eliminate time-wasting shared drives.

Learn More

OpenText Digital Asset Management for SAP Solutions

Enable more effective global marketing and commerce by allowing the entire organisation to share and use digital assets integrated with SAP – Marketing Resource Management and CRM, as well as hybris eCommerce and Product Catalogue Management.

Learn More

Business Needs

How Digital Asset Management from OpenText can help?

OpenText Digital Asset Management customers come to us with unique needs and challenges, yet there are some common themes in what we do to help.

Consolidate files, storage, and multiple DAM systems (file shares, local drives, legacy software systems) into a single, managed repository.

  • Protect your valuable digital assets (images, graphics, video, brochures, photos, and more)
  • Manage all your assets so they are “findable”, including versioning and metadata tagging
  • Secure your assets so you control who is allowed access and use them
  • Eliminate multiple, inefficient DAM systems and processes

Curate digital assets throughout their lifecycle, from creation to consumption and archive.

Integrate and customise with Marketing, eCommerce, Digital Supply Chain, Web, and provide creative tools to “media-enable” the entire organisation.

Manage workflows to organise people, automate repetitive tasks, streamline review, and approve and enable collaboration for creative, marketing, operations and publishing teams.

Digital Asset Management Solutions

Enterprise Digital Asset Management

In the media-enabled enterprise, visual thinking and media are pervasive—part of the core DNA of the organisation. Leveraging video, images and graphics in every internal and external communication adds a competitive edge to drive success. Creating and managing these assets to express data and information visually, to be more easily understood, and to be acted upon more quickly, allows the enterprise to communicate more effectively and purposefully across channels, in a myriad of devices, applications and contexts. DAM solutions are the core of this secure, managed storage and flexible, orchestrated delivery.

Omni-Channel eCommerce

Whether B2B or B2C, your customers want an integrated experience; they expect consistent branding, rich media, and correct information supporting a continuous shopping journey across channels. That requires digital assets, such as images, text, video, and audio, synchronised with product information and delivered seamlessly across all channels. Digital asset management ensures the benefits of omni-channel customer experiences are delivered.

Global Brand Management

Digital transformation is changing how Marketing creates business value. Integrated marketing, social networking and innovative technology are engaging customers in new ways, every day. Enhancing your brand value and maintaining consistency across all media and communication channels is essential. Effective Global Brand Management requires Digital Asset Management (DAM) for transparency and secure access to all your digital marketing content, providing management and control of how brand assets are used.

Products

Digital Asset Management Products

OpenText Media Management

Every company is a media company today, using rich media, images and video to communicate with partners, customers, staff and other constituents. Whether studios, retail, insurance, finance, banking, energy, manufacturing or other enterprises - you have information to share, a story to tell and something to sell. OpenText can help securely manage your digital media assets, brands and valuable IP to increase productivity, reduce costs, manage, repurpose and automate content publishing and delivery, enabling new ways to communicate and generate new revenue streams.

Learn More

OpenText Media Management On Demand

Cloud-based Digital Asset Management for entry-level and beyond. Manage branding assets and digital media in a single repository; find what you need and eliminate time-wasting shared drives.

Learn More

OpenText Digital Asset Management for SAP Solutions

Enable more effective global marketing and commerce by allowing the entire organisation to share and use digital assets integrated with SAP – Marketing Resource Management and CRM, as well as hybris eCommerce and Product Catalogue Management.

Learn More

Resource Centre

Featured Customer: Argos

OpenText Media Management system capabilities has enabled Argos to expand its product offering. Argos is one of the UK's leading food and non-food retailers – a multi-product, multi-channel business with fast delivery networks. OpenText provided the business with full control of its assets. Automated processes and reduced costs with a single source of content for all campaigns, videos and creative assets.


Featured Customer: DDR

DDR Corp. enables immediate, convenient access to marketing collateral with OpenText Media Management

Customer Stories

PBS logo

PBS

As we continue to build new digital experiences online, we really want to re-purpose content rapidly in ways that we couldn’t in the past. Having content readily available in Media Management makes it much easier to find, repurpose, and build out those beautiful digital experiences.

Read more

Products: OpenText Media Management , OpenText Process Suite

Marks & Spencer logo

Marks & Spencer

After the upgrade to OpenText Media Management v16, we sent out a questionnaire, and 98 percent of users gave it a positive rating. The user interface is so clear and intuitive, it really helps our users get our assets to the website in the shortest time.

Read more

Products: OpenText Media Management , OpenText Professional Services

SAP logo

SAP

In a content-driven marketing organization like ours, the ability to manage the lifecycle of the content and then deliver it across a variety of channels really brings efficiencies to the company.

Read more

Product: OpenText Digital Asset Management for SAP Solutions

Life Sciences Company - OpenText Media Management logo

Life Sciences Company - OpenText Media Management

OpenText Media Management helped immensely in getting the structure organized and facilitated the search and download of assets.

Read more

Product: OpenText Media Management

DAM Resources

 The Value of Adding DAM – Value Study

 OpenText Media Management Digital Hub Solution Overview

 Executive Brief for DAM Solutions

 OpenText Media Management Product Overview

 OpenText Media Management: Enabling Your Media in the Digital World Executive Brief

 OpenText Experience Analytics Product Overview

 OpenText Media Management Cloud Edition Executive Brief

 Why DAM In the Cloud Information Sheet

 OpenText MediaBin Product Overview

 OpenText MediaBin in the Cloud Solution Overview

 OpenText MediaBin Creative Connect

 OpenText MediaBin Portal Client Solution Overview

 HP Centralizes Digital Assets with OpenText MediaBin - Success Story

 eBook - How DAM Empowers the Total Digital Experience

2016 CODie Award

OpenText Media Management won the prestigious 2016 CODie Award for "Best Digital Asset Management Solution". The award recognizes the most innovative products impacting businesses across the world.
Learn More

OpenText Media Management

Featuring a powerful, yet simple-to-use interface, our pre-eminent DAM solution helps people find, share, collaborate, and use digital assets anywhere, for richer, more effective communication in marketing, and throughout the extended enterprise.

Media Management from OpenText

Customer Feature

Marks & Spencer

OpenText Media Management provides enterprise-wide Digital Asset Management, streamlining workflow and speeding up processes.

Read More

Omni-Channel Commerce and DAM

Find out how you can take your marketing from Dim to Dimensional. Learn why Digital Asset Management is a core infrastructure for delivering omni-channel customer experiences.

Learn More